What Does “Join” Mean on YouTube?

Have you recently come across a join button beside a subscription button on YouTube?

If yes, you might be curious to know what the button is for and why YouTube has added it.

In addition, you might be curious about some channels that have the join button and the rest of the channels you see don’t.

YouTube is also a social media site that comes up with new features, therefore, you need to keep yourself abreast of all the updates.

In this post, I am going to guide you what does the “join” button mean on YouTube, how to get it and so on.

After going through the whole post, you will be able to know what the “Join” button on YouTube is all about.

What Does “Join” Mean on YouTube?

The Join button on YouTube is a CTA (call to action) button that takes you to a membership page of a channel when you click it.

The YouTube’s Join button comes with a monthly subscription where you can become a member of a channel to enjoy interesting things.

If you know about Twitch, the “Join” button on YouTube is the same as the “Subscribe” button on Twitch.

The join button on YouTube is similar to the subscribe button on Twitch.

The “Join” button has appeared on some YouTube channels in 2018.

Joining a channel as a member is not free of cost like the subscribe button on YouTube.

By using this feature, you can support a YouTube channel by paying a monthly subscription.

When you purchase it, you will get channel membership perks including loyalty badges and custom emojis which can be used in live chat and comments.

However, these parks are only present if that YouTube has added it to the channel.

Otherwise, you will not be entertained with the perks after getting a membership.

For instance, if you joined a channel, for instance, PewDiePie, you’ll get a loyalty badge next to your name when you comment on a video or in a live chat.

PewDiePie contains three tiers on his channel membership including Tier 1, Tier 2, and Tier 3.

Each tier contains different perks which are the ones from the previous one.

If you were to subscribe to a tier 2 membership, you will get access to his discord channel and early access to his new videos, and so on.

However, if you joined a channel like MrBeast, a loyalty badge will be shown next to your name, and nothing else.

So, before you join a channel as a member, you should check the perks before.

But the question arises why did YouTube add channel memberships?

YouTube introduced the “Join” button to allow YouTubers to earn a greater income from YouTube along with ads.

A comedy YouTuber, Mike Falzone stated that he had tripled his revenue from memberships of channel alone.

How to get the “Join” button on YouTube

You have to complete certain minimum requirements as stated by YouTube to get the “Join” button and add memberships to your channel.

All channels do not have the “Join” button on YouTube because you need to fulfill certain minimum requirements to add channel memberships.

To get the “Join button on YouTube, the first requirement is that your channel needs to be in the YouTube Partner Program.

Your channel must contain over 30,000 subscribers (1,000 for gaming channels), you must be 18+ years of age, and you’re available in one of the available locations.

If you didn’t complete one or more of the minimum requirements, your channel won’t be eligible for memberships on YT.

Once you’ve completed the minimum requirements for YouTube memberships, visit the memberships page on your channel from the desktop.

After reaching the page, follow the on-screen instructions to enable memberships on your channel.

While going through the setup process, you can add perks, add badges, enter emojis, prepare an announcement, and create members-only posts.

How to become a channel member

To become a channel member, you need to tap on the “Join”button on a channel.

To become a channel member, your task is to tap on the join button next to the subscribe button on a YouTube channel and follow the instructions on the screen to complete your purchase.

Just remember that some channels do not contain the channel membership feature as they are not eligible for it or they disabled it.

The join button is available beside the subscribe button on a YouTube channel.

After tapping on the “Join” button, a membership pop-up box will appear where you can see the different membership tiers.

Some channels contain only one membership tier, while others might have more than one.

Just keep in mind that some channels don’t have the “Join” button on their channel.

The reason behind it is that they are either not eligible for channel memberships or that they disabled the feature.

Having said that, you will not be able to become a member on certain channels if you do not have the “Join button”.

After tapping on the button, you need to follow the instructions on the screen to complete your purchase.

There are no refunds, so you need to ensure that to look at the membership perks before you try to subscribe.

What perks does a channel member get?

A channel member can get access to one or many perks depending on what the YouTuber has set.

You need to go through all the perks that you’re going to get before deciding to join as a member on a YouTube channel.

Usually, a channel member will be rewarded a loyalty badge and custom emojis to use in comments and live chat.

Other perks that one can get include access to members-only community posts, videos, live streams, and live chat.

Some YouTubers have added perks that are out of the scope of YouTube including discounts on merch.

For instance, being a Tier 2 member on the channel of PewDiePie gives you access to his discord channel.

Alternatively, being a channel member on the “the Hacksmith” will give you discounts on their merch.

So, before joining as a member of a channel, you should read the perks that you’re going to get on the membership pop-up box first.

How much does YouTube take from membership?

The creator gets 70% of YouTube’s membership revenue while 30% goes to YouTube.

If you’re part of a Multi-Channel Network, you might get a lower membership revenue share.

YouTube takes 30% of the revenue of a YouTube membership subscription.

Alternatively, YouTubers (creators) get 70% of membership revenue.

However, if you’re part of a Multi-Channel Network (MCN), your might get a lower revenue share, which means less than 70%.

You need to ensure to check with your MCN about it.

Final Words

The introduction of the channel memberships feature has allowed YouTubers to generate more income from YouTube with ads.

It also gives rise to YouTube’s revenue as they get a 30% share of membership revenue.

If you want to support your favorite channel, it can be done by tapping on the “Join” button to become a channel member as of Jun 22, 2018.

Joining a channel is not free like subscribing to a channel and you have to pay a fixed monthly fee to sustain your membership.

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